Month: October 2022
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Much of the content we share is created and shared by our community. We strive to deliver a positive, respectful environment for our community to share their own views and opinions, but these may not always directly align or reflect those of Don’t Panic and the UK Social Media Awards.
Safe Bets – How a sex education spoof got people using protection
‘We’re going to need more condoms’ As far as client emails go, that was a keeper. But how did a campaign about safer gambling lead to this response, as well as the award for Best Use of Social Media for Entertainment at the UK Social Media Awards 2022? The answer is: reframing. The campaign PlayOJO […]
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