Published by isobel.regan@dontpanicprojects.com
Published Date 11.08.2023 
Since its birth just 4 years ago, digital marketing agency re:act has been committed to recruiting and empowering the best diverse brains in the business. We believe this is our true superpower, and is something we consider ourselves industry leaders in.
At the heart of our agency of 35 full time employees is a desire to celebrate all types of thinkers, and create a truly inclusive environment where everyone can bring their authentic self to work.
As a result of our laser-focussed energy on creating the most neurologically and ethnically diverse digital marketing agency out there, we believe our creativity is up there with the best of them – and our Globally renowned Clients agree with us. Through having a more diverse team, we believe we can serve and understand our Clients’ hugely diverse customer bases better than ever. We proudly handle the social media accounts for over 15 different UK and Global brands, covering paid media performance, creative content, influencer management and social strategy. Our ever-growing Client base includes Church and Dwight (Batiste, Toppik, Viviscal, Trojan and Magnum Condoms), PZ Cussons (Childs Farm, Charles Worthington, Fudge Professional and Fudge Urban) and Pierre Fabre (Avene and Klorane).
When it comes to our social media handling, 100% of Clients operate at engagement rates 3x their category average, with an average 108% increase in social channel followers across all brands. That’s 5x the average followership benchmark of 20%.
Some key highlights from the past year include:
– A 153.65% follower increase on TikTok for Trojan Condoms UK in just x3 months of managing their TikTok…not to mention an entirely free podcast from adored comedian Joel Dommett
-Top UK influencers at Coachella created Get Ready With Me-style content for Batiste Dry Shampoo and NEW Leave-In Dry Conditioner. Just 5 influencers amassed over 5.6M views, 39K likes and 759 saves on TikTok alone
-30+ campaigns high profile campaigns including globally renowned superstars such as Anne Marie, as well as more local talent such as Vogue Williams, Chris Hughes and Sam Thompson.
Tom Stone, Co-Founder of re:act, comments: ‘We’re so proud to be shortlisted for Best In Agency team at the UK Social Media Awards. Our team works tirelessly to provide world-class creativity and account handling for the social media channels of our incredible consumer Clients. Over a third of our work force (33%) are neuro-diverse, something we see as a huge superpower. We have a 76% employee retention rate since starting out, and YOY growth of over 300%. Whilst best in class Client work isn’t about winning awards, it’s always great for the team to get the recognition they deserve.’
re:act is a finalist in the ‘Best In Agency’ category. If you’d like to work with our phenomenally talented team, we’d love to talk more: sarahskelding@reactmarketing.agency
