News Article ————

Excitement in the Air: Our Journey to the UK Social Media Awards

Author image Published by isobel.regan@dontpanicprojects.com
Published Date 01.08.2024

We are thrilled to announce that Kitch has been shortlisted as a finalist in the UK Social Media Awards, securing nominations in two prestigious categories: Best Use of TikTok for our campaign with Goodwoof and Best Small Agency. This recognition is a testament to our team’s creativity, dedication, and hard work.

About Kitch:

Kitch is an award-winning social agency, dedicated to building engaged brand communities. Our team combines strategic excellence with creative ideas to deliver end-to-end social media management services.

We make brands great on social by rolling out social-first initiatives and providing unrivalled community management. Renowned for our unique social media monitoring service, we ensure your brand reputation is managed 7 days a week, from 9am – 9pm.

Our clients are made up of premium food & drink, hospitality and lifestyle brands we love. Every social media strategy is unique, shaped by your business goals and social insights. We grow audiences and supercharge your brand, measuring performance against meaningful metrics.

Our powerhouse team is made up of incredible individuals who have buckets of talent. In-house, our company culture and values unite us, creating a collaborative community that has fun and makes great things happen.

The Goodwoof TikTok Campaign:

One of our standout projects that earned us a nomination is the Goodwoof TikTok campaign. Goodwoof, a premier dog event, wanted to elevate its social media presence and engage with a broader audience through TikTok. Our goal was to create a campaign that was not only fun and engaging but also reflective of the vibrant and playful nature of the event itself.

We crafted a series of TikTok videos featuring adorable dogs, behind-the-scenes content, and interactive challenges that encouraged user participation. The response was overwhelmingly positive, with the campaign achieving significant reach and engagement, fostering a strong community of dog lovers and event enthusiasts.

Our success with Goodwoof on TikTok exemplifies our approach to social media – leveraging creativity, understanding our audience, and delivering content that captivates and engages. We are thrilled to be nominated alongside household brands such as Unilever, Mars, Sheerluxe, Heinz and Waitrose.

Recognition as Best Small Agency:

Being shortlisted for Best Small Agency is an incredible honour for us. This category celebrates agencies that punch above their weight, demonstrating exceptional work and delivering results that rival larger agencies. For Kitch, this nomination is a recognition of our commitment to excellence and our ability to make a significant impact with a compact, agile team.

Our success is built on strong relationships with our clients, understanding their goals, and crafting strategies that deliver. From content creation and social media management to influencer collaborations and paid social campaigns, we offer a comprehensive range of services designed to amplify our clients’ brands and drive growth.

Get to know us more on LinkedIn

What This Recognition Means to Us:

Entering the UK Social Media Awards has allowed us to reflect on our journey, celebrate our achievements, and showcase the innovative work we have done over the past year. Here are some thoughts from Natalie Dunning – our CEO & Founder, about what this recognition means to us:

‘When we set the objectives and KPIs for this campaign for Goodwoof we knew we were aiming big and working with the client we found the sweet spot for the strategy.  With a good understanding of the audience, utilising TikTok centre and engaging with the community we found what drove most interest as well as growing their audience. We’re super excited to be shortlisted for Best Use of TikTok and great to see our planning and insights have paid off for our client”. 

Congratulations to all the finalists, we are honoured to be up against incredible brands and look forward to celebrating the winners on the night. In the meantime, subscribe to our mailing list for the latest updates. 

We are immensely proud of our achievements and look forward to celebrating at the UK Social Media Awards.

For more about our work and services, visit Kitch.

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