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Performics Shortlisted for Best Social Media Tool with Social Intelligence!

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Published Date 21.07.2023

In the ever-increasing speed of change in today’s digital marketing landscape, staying ahead of the curve is not a nice to have, but completely essential. This has been acknowledged in Performics UKs’ exciting nomination at the UK Social Media Awards.  Our Technology & Intelligence team’s innovative approach to competitor insights with Social Intelligence has earned us recognition in the category of Best Social Media Tool – against only two others.

Performics UK’s Technology and Intelligence (T&I) team, established just over three years ago, were presented with the challenge of creating bespoke, modular solutions, that would streamline advertisers’ channel usage and increase revenue in this increasingly competitive market. Our forward-thinking approach has resulted in the development of over 20 proprietary solutions, dedicated to increasing efficiencies.  These tools span across multiple markets and are widely adopted throughout the agency, forming an integral part of our client’s strategies.

With most Facebook ads utilising dark posts, understanding the paid social landscape can be challenging for brands.  Our bespoke built, Social Intelligence, provides our teams and clients with a competitive understanding of the social media landscape. By providing competitor spend estimates, Social Intelligence offers an innovative, brand safe solution.  This tool equips our clients with the insights necessary to execute high-performing campaigns.

All colleagues at Performics acknowledge the recognition received through the UK Social Media Awards.  The nomination not only highlights the innovative origins of our tech solutions, but also emphasises how we leverage client data to drive successful campaigns. We are proud to showcase our teams’ dedication to building industry-leading products and the ability to harness the power of data effectively.

With our revolutionary solutions, we aim to keep ourselves amongst the best in business, providing exceptional results for our clients, while remaining at the forefront of emerging tech.  Get in touch with us if you would like more information!

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